![]() “We're thrilled to kick off our journey in the vibrant sports betting landscape of Colorado, and we'd like to thank the Division of Gaming for their help throughout the process,” CEO Jacob Fortinsky said of the deal. ![]() They will launch a traditional sportsbook with a smaller bet catalog while waiting for Colorado to approve betting exchanges. The company recently raised over $6 million to build up its betting exchange with a large investor group, including NFL legend Joe Montana. However, you can count on Novig to push Colorado to change its law over the next few years.Ĭolorado will be the first US state that Novig has entered. Colorado does not currently allow sports betting exchanges, so Novig will begin by offering a traditional sportsbook for users. The company is known for its international sports betting exchanges, which are rarely seen in the US. ![]() Colorado made news this week when they announced they will be awarding Novig one of their sports betting operator licenses. ![]()
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